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The Transport Department has revealed the visual identity for the new national rail body, representing a notable step in its plans to take the railways back into state hands.

An National Colour Scheme and Iconic Logo

The new design incorporates a red, white and blue palette to reflect the Union Flag and will be used on locomotives, at railway stations, and across its digital platforms.

Notably, the emblem is the recognisable double-arrow design presently used by National Rail and originally designed in the mid-20th century for the former state operator.

A Rollout Strategy

The implementation of the branding, which was created in-house, is expected to happen in phases.

Commuters are set to begin noticing the newly-branded services across the national network from spring next year.

In the month of December, the branding will be displayed at prominent railway stations, such as Glasgow Central.

A Journey to Renationalisation

The Railways Bill, which will allow the establishment of GBR, is presently progressing through the Parliament.

The administration has said it is renationalising the railways so the service is "owned by the public, working for the passengers, not for profit."

Great British Railways will bring the running of passenger trains and tracks and signals under one umbrella body.

The department has said it will merge 17 different entities and "reduce the notorious red tape and poor accountability that hinders the railways."

App-Based Services and Existing Public Control

The rollout of Great British Railways will also include a comprehensive app, which will allow users to see schedules and purchase tickets absent surcharges.

Disabled passengers will also be able to use the application to arrange support.

Several franchises had earlier been nationalised under the outgoing administration, including Southeastern.

There are currently seven operating companies already in state ownership, accounting for about a one-third of rail travel.

In the past year, South Western Railway have been nationalised, with additional operators anticipated to be added in 2026.

Ministerial and Sector Comments

"This is not simply a cosmetic change," said the relevant minister. It signifies "a transformed service, shedding the issues of the previous system and concentrated solely on providing a reliable passenger-focused service."

Rail leaders have acknowledged the focus to improving services.

"We will carry on to work closely with all stakeholders to support a seamless handover to Great British Railways," a representative added.